Head of Marketing (m|f|d)


Offered by:

Kienbaum AG

Marketing / PR

Innovation in the Premium Segment: Your Path, Our Future

Your Responsibilities:As the Head of Marketing, you are the creative heart of the company. In this key role, you will be responsible for the conception and implementation of a holistic marketing strategy for the Inhouse business as well as the brand management for the license business.
Your mission includes:
  • Promotion and expansion of the brand within the strategic framework, coupled with meticulous management of licensees to ensure compliance with guidelines and to guarantee an appropriate and effective representation of the brand
  • Developing a holistic marketing strategy that skillfully supports and advances the company's long-term goals
  • Developing and implementing customer retention and loyalty strategies to establish lasting and valuable customer relationships
  • Coordinating and directing all advertising and communication activities to effectively convey the messages
  • Leading inspirationally and empowering your team members to achieve peak performance together
Your Profile:For the successful realization of this exciting role, we are seeking an individual with the following profile:
  • You hold a bachelor's degree from a university or university of applied sciences
  • Ideally, you have 3 to 5 years of professional experience in the high-end market segment, whether in the world of perfumes, fashion, or accessories, and demonstrate a deep enthusiasm for the nuances of the premium segment
  • You are adept at dealing with a wide range of internal and external stakeholders and stand out with your ability to communicate eye-to-eye at all levels
  • Your personality is characterized by a pronounced hands-on mentality, enabling you to proactively tackle challenges
  • Additionally, you are a true team player with a diplomatic approach and the ability to foster harmonious and effective team dynamics
  • As our client operates in a global context, an excellent command of English is essential. Fluency in German is an additional advantage
 If you meet these criteria and are looking to thrive in a role that combines creativity, leadership, and a passion for a premium brand, then you are the ideal candidate for this role. Our client offers you the opportunity to utilize your creativity and expertise to elevate their brand to new heights.In case you furthermore want to make things happen independently and appreciate short decision-making processes and a hands-on mentality, we look forward to receiving your application. Please apply viaKienbaum Jobs using the reference code 268972, and submit your comprehensive application documents (detailed resume, work certificates, diplomas). Feel free to reach out to us if you have any questions. Confidentiality and compliance with restrictions are, of course, assured.Please learn more about our data protection here.Kienbaum AG
Dufourstrasse 43 | 8008 Zurich | Lara Sonner | +41 79 264 55 07 |