close

Marketing Specialist 100% m/f/d

Sales
Risch
English

Working in a dynamic team in a fast growing organization, the Marketing Specialist will havethe opportunity to be exposed to a broad mix of consumer marketing initiatives reporting tothe Sr. Brand Manager Core Markets and supporting the entire consumer marketing team to drive awareness and demand for the Invisalign® brand with focus on key markets (UKI, DACH, FR, IT, IBERIA, NL). This role touches a variety of areas such as creative campaign development and localization processes, media buying, PR, social, influencer management, as well as reporting and budgeting. Key Responsibilities:

  • Media campaign support: Content translation/localization of multiple assets for
    multiple platforms and co-ordination with regional and local stakeholders including creative agency
  • Digital platforms: Supporting with localization requirements of websites, consumer apps, email marketing programs and supporting tools
  • Reporting: Update of regular reports focusing on internal metrics and media
    KPIs to monitor markets performances by using internal analytics dashboards
    and ogle Analytics
  • Competition monitoring: Coordination of competitors insights and support on
    continuously improving competition intelligence and reporting
  • Social media: Idea development for the local social content calendars, legal
    approval management and market co-ordination
  • Public relations: PR press release briefing and content development, as well as
    legal review and co-ordination between Align legal counsel, agency hub and local
    market in focus
  • Influencer program: Co-ordination of Influencer activity as well as support on
    UCG contents selection for media campaigns in focus markets.
  • Budget management: Supporting with raising purchase requisitions, invoice
    management and cost tracking
  • Administrative support: Support on consumer marketing team and local
    markets ad hoc requests


Requirements:

  • Degree Study in Marketing or other related subjects, with 2-4 years relevant experience in marketing or communications
  • Experience with market coordination (creative, media agencies, local team, PR and social media coordination)
  • Excellent organizational skills and ability to work with multiple stakeholders managing multiple projects with short deadlines
  • Excellent interpersonal skills, action oriented, punctual and proactive mindset
  • Strong communicative and analytical skills and a positive attitude with strong team playing
  • Expert in Powerpoint, Excel, Word (MS office) and overall computer organizational skills
  • Preferred but not a must: GA, ogle trends, ogle search console, ogle Discovery, FB Ads manager. Use and understanding of social platforms and monitoring tools such as FB, IG, TikTok, Snapchat as well as Socialbackers and Meltwater
  • Fluent in English is a must. Fluency in German is of great advantage (min.C1 level). Any other language among French, Dutch, Spanish and Italian is preferred, but not essential

This will be a temporary contract, full-time, on an external payroll. The planned duration will be 1 year starting as soon as possible based in Switzerland, Rotkreuz HQ (ZG). Align Technology is global, fast-growing company in one of the most dynamic industries. Great people, innovative technologies, and meaningful work ? these are just some of the things employees say make Align Technology a great place to work. If you want to be part of it, apply ! Reach out to me for more information, Emil